C公司是一家文化创意企业,主营业务是进行广告设计并提供创意。随着人们消费水平、文化知识的提高,厂商对广告设计的要求越来越高,越好的创意越会给企业带来丰厚的...

作者: rantiku 人气: - 评论: 0
问题 C公司是一家文化创意企业,主营业务是进行广告设计并提供创意。随着人们消费水平、文化知识的提高,厂商对广告设计的要求越来越高,越好的创意越会给企业带来丰厚的收益。C公司本来由兴趣相投的甲某和乙某创立,后来发展越来越壮大,如今已经形成一定的规模,甲某任总经理,乙某为设计部总监,并拥有自己的设计团队,团队多次获得创意大赛的金奖。 随着C公司的发展,总经理甲某认为应该让管理层减负,因此,决定在公司部门中晋升一部分员工,来协助自己和乙某来做管理。 C企业的设计人员大都是公司初创时招聘来的“老人”,很少有新员工进入公司设计团队,为此甲某决定在晋升老员工的同时,也要引进新鲜血液。并且,广告公司之间竞争非常激烈,在大环境下,C公司想要继续保持竞争能力,需要不断提升自身的设计能力。因此甲与乙协商,准备建立一套人力资源规划,为企业的长远发展做准备。 <1> 、根据资料,总经理甲某晋升员工的想法属于内部招聘还是外部招聘。并说明该种方式的优缺点。 <2> 、请为C公司指出,建立人力资源规划的四个阶段。
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解析 <1> 、属于内部招聘,在公司部门中晋升一部分员工,说明是晋升现有的员工,所以是内部招聘。(0.5分) 企业采用内部招聘政策具有如下优点: ①通过晋升现有员工来进行内部招聘。这种方式能调动员工积极性,培养员工的忠诚度,激发员工的工作热情,并且有助于鼓舞员工的整体士气;(0.5分) ②在管理现有员工时,可通过已知数据进行选拔,并且可通过在内部取得反馈来考察员工是否适合该工作;(0.5分) ③内部招聘能节约大量的招聘和选拔时间及费用;(0.5分) ④如果需要培训,则招聘成本较高;但是,内部招聘通常无须作介绍,并且企业可以仅按照自身要求对员工进行培训。(0.5分) 内部招聘的缺点如下: ①未被选拔的员工容易产生负面情绪;或者员工晋升后成为前同事的主管,管理会比较困难;(0.5分) ②适合该工作的员工可能在企业外部;(0.5分) ③会降低“新视点”进入企业而产生的变化;(0.5分) ④由于员工认为晋升只是时间问题,因此内部招聘容易诱发自满情绪。(0.5分) 【该题针对“人力资源战略”知识点进行考核】 <2> 、人力资源规划是指企业为取得、利用、改善和维持企业的人力资源而采取的策略。人才规划包括4个主要阶段:①分析现有的员工资源。②估计资源可能发生的变化。③估计企业未来的人才需求。④确定人才供需之间的缺口,并制定消除该缺口的政策和计划。(1.5分) 【英语答案】 (1) Internal recruitment. Some employees are promoted in departments of company indicates that existing employees are promoted. Therefore it is an internal recruitment. Advantages of enterprise adopting internal recruitment include: a. Internal recruitment is conducted by promoting existing staffs. In this way, employees’ initiatives are motivated, loyalty is developed, working enthusiasm is stimulated, and employee morale is inspired. b. When managing existing staffs, personnel selection could be based on given data. Management could evaluate whether the employee is suitable for the job via receiving related internal feedbacks. c. Internal recruitment could save large amount of time and expenditures of recruitments and selections. d. If training is needed, then recruit cost is relatively high. However, internal recruitment usually needs no introductions. Enterprise could do staff training solely to its own demands. Disadvantages of enterprise adopting internal recruitment include: a. Unselected employees might have negative emotions; or management becomes rather difficult if staff is promoted to be supervisor of former workmates. b. Personnel suitable for the job may be outside the company. c. Variations due to entrance of “New Sight” might be less. d. Since employees may think promotion is just a matter of time, internal recruitment may often induce complacency. (2) Human Resource Planning refers to strategy taken by enterprise to achieve, utilize, improve and sustain human resources of the company. Talent planning includes four main stages: a. Analysis of existing employee resource. b. Estimates of possible changes of resource. c. Estimates of future talent demand of the enterprise. d. Confirmation of gap between supply and demand of talents. Set policies and plans to eliminate the gap. 【该题针对“人力资源战略”知识点进行考核】

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